Joyned Marketing
To help you stay in the loop, we wanted to share some of the most interesting travel news and articles that have recently caught our attention:
Phocuswright’s latest research report, Travelers and Tech 2024: Attitudes and Usage, discovers travelers’ expectations of technology, revealing that they are still keen to maintain a human connection when it comes to customer service. While many prefer digital interactions for directions, check-ins, and making changes to their bookings/reservations, they would rather speak to a person directly for tours, customer support, and ordering in restaurants. It’s important to remember that while chatbots and virtual concierges greatly enhance the traveler’s experience, the human factor cannot be overlooked.
What is going to shape the 2025 travel outlook? According to a new report from Marriott Bonvoy, it will be a growing demand for culturally rich and value-driven experiences. “The modern traveler’s emerging profile is one who seeks out high-quality experiences that provide emotional and social returns on investment”, the article says. It’s expected that this shift in travelers’ priorities – which we have been observing for some time now – will continue to significantly influence the way destinations, brands, and travel providers tailor their offerings in the years ahead.
Amadeus’ new research study, Friction Removed
As unveiled in Amadeus’ latest U.S. traveler survey, travelers continue to be impacted by a range of frustrations while on their journeys. One of the top concerns, cited by 47% of respondents, is the difficulty of coordinating travel plans among multiple people. This highlights the significant role technology can play in addressing the challenges travelers encounter. At Joyned, we’re bridging this gap by providing a solution that streamlines the coordination of planning and booking, making it easier for users to manage their trips collaboratively.