Data Trends

Pinpoint what leads to action—or indecision.

• Discover your true USPs by identifying what users say they love most

• Remove blockers by addressing what users dislike

• Adjust your pricing

• Debug your website/ enhance your UX

• Align marketing campaigns to your users language

This Month’s Top Trend: Users talking about ‘Child Friendly’ options have +5% higher CTR

Understand how travelers feel about your offers

• Capture emotional drivers from live group chats

• Spot reassurance moments that lead to bookings

• Identify hesitation or concerns causing drop-offs

• Discover which offers spark excitement—and which ones fall flat

This Month’s Top Trend: Groups showed very positive sentiment for hotels with infinity pools

See which locations are considered side by side.

• Identify alternative options in the planning journey

• Make better recommendations based on what your users consider similar

• Reveal cross-sell and retargeting opportunities

All based on Joyned probability model drawn from your users real shortlists and group discussion.

This Month’s Top Trend: Canada an Japan showed high correlation

• Identify how group size impacts sensitivity to price

• Spot when and where travelers express hesitation around cost

• Optimize discounts, bundling, and pricing strategies to match group behavior

• Adapt offers in real time to reflect what different traveler types are willing to pay

This Month’s Top Trend: Solo users were the most price sensitive travelers, compared with couples and groups

• Act on emerging behavior while intent is forming.

• Understand when groups start planning- don’t rely only on your solo users

• Anticipate seasonal, regional, or sentiment-based spikes

• Stay ahead of your competitors with the power to understand groups

This Month’s Top Trend: Groups of 4 are already planning for Christmas